Access Bank, one of Africa’s prominent financial institutions, has extended its sponsorship agreement with the Ghana Football Association (GFA) until the conclusion of the 2023/24 season.
The GFA announced that Access Bank will continue as the headline sponsor for the Division One League (DOL) in Ghana. The bank initially sponsored the league for a year and, based on their satisfaction with the Football Association, they have decided to renew the contract for another year.
During a courtesy visit by the GFA’s Director of Marketing, Jamil Maraby, the Managing Director of Access Bank, Olumide Olatunji, expressed the bank’s commitment to extending the sponsorship. Olatunji stated that supporting football, which he referred to as the nation’s heartbeat, aligns with the bank’s strategic goal of building sustainable communities.
“We continue to invest in football, particularly the DOL, because it serves as a talent development pipeline. Our aim is to witness these talents grow into national and international footballers who will in turn give back to their communities,” he explained.
In her comments, Matilda Asante-Asiedu, the Group Head of Retail Banking at Access Bank, emphasized the bank’s commitment to providing superior value to the entire GFA ecosystem.
“We continue to invest in football and particularly the DOL because that is the pipeline for developing talents.
“Our goal is to see these talents evolve into national and international footballers who will in turn give back to impact their communities”, he explained.
In her remarks, the Group Head Retail Banking, Matilda Asante-Asiedu touched on the Bank’s commitment to offer superior value to the GFA ecosystem.
“As a Bank, we are positioned to offer superior banking services to the entire GFA ecosystem.
“As a partner of the GFA we are interested in the total administration of football from player welfare, through to facilities and financing for the administration of the game.
“Our solutions cut across Private Banking and lifestyle packages, reliable digital platforms and a raft of lending proposition for management & staff of GFA, players and the entire football value chain in Ghana,” he added.
Jamil Maraby, the Director of Marketing at the GFA, expressed gratitude for Access Bank’s support, highlighting its positive impact on the quality of play and enthusiasm in the recently concluded DOL season. He expressed confidence that renewing the contract for another year will energize the football community and revive the love for Ghanaian football.
“Thanks to the continued financial investments by Access Bank Ghana. We expect to see an uplift in facilities and development of football in Ghana.”
Access Bank remains dedicated to growing a sustainable business brand that positively impacts the communities it operates in across Africa, Europe, and Asia. The bank has a history of investing in community development, with a focus on sports, creative arts, health, and well-being sectors.
With a digital-first approach, the bank has gained a deep understanding of customers’ needs, delivering excellent service and empowering them to achieve more through financial inclusion.